Feb. 24, 2022
Contact:Paul HeinertSanford Health Media Relations605-366-2432 / [email protected]
SIOUX FALLS, S.D. — Sanford Health has launched a new model campaign, “Here for all. Here for good.” which emphasizes the well being system’s dedication to offering world-class look after households and communities throughout the higher Midwest together with rural and underserved populations.
The multi-faceted model campaign contains tv commercials, billboards, social media content material and high-impact visuals in hospitals, clinics and landmarks throughout Sanford Health communities – together with grain bins on rural farms throughout the area.
“The message to our sufferers, residents, households and communities – regardless of their zip code – is that we’re right here for them – and right here for good – to offer distinctive care,” stated Bill Gassen, president and CEO of Sanford Health. “We are so happy with our almost 50,000 Sanford Health caregivers who present us every single day what it means to be right here for one another – throughout instances of celebration and particularly in instances of want.”
Throughout the campaign, Sanford Health will rejoice its folks and encourage them to be actively engaged by means of storytelling and actions that may carry “Here for all. Here for good.” to life in each Sanford Health location.
The campaign goals to elevate up the distinctive compassion, dedication and excellence of its caregivers and all they do to offer for sufferers and residents who rely on our care.
Central to this campaign is a spotlight on enhancing entry to care in rural communities – the place two-thirds of Sanford Health sufferers reside. Sanford not too long ago introduced a digital care initiative which goals to handle well being disparities and obstacles to entry for underserved communities by offering the correct care, on the proper time, in the correct place – near house.
“We really feel deeply privileged to have the chance to form the way forward for well being care in rural America,” stated Gassen. “We look ahead to being right here for the folks and communities throughout our area for generations to return.”
About Sanford HealthSanford Health, one of many largest well being programs in the United States, is devoted to the built-in supply of well being care, genomic medication, senior care and providers, international clinics, analysis and reasonably priced insurance coverage. Headquartered in Sioux Falls, South Dakota, the group contains 46 hospitals, 1,500 physicians and greater than 200 Good Samaritan Society senior care places in 26 states and 10 nations. Learn extra about Sanford Health’s transformative work to enhance the human situation at sanfordhealth.org or Sanford Health News.
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https://news.sanfordhealth.org/news-release/sanford-health-focuses-on-rural-communities-in-new-campaign/
